![]() ![]() LinkedIn Lead Gen Forms are available for sponsored content campaigns. Sounds good, right? Well, let’s take a close look. So it’s decided to take action by creating user-friendly forms on your behalf and prompting users to convert inside the LinkedIn app. LinkedIn says 80% of engagement with sponsored content happens on mobile and the network realises web forms are a common obstacle to conversions. Lead Gen Forms are designed to increase mobile conversion rates by placing CTAs on your ads, making it easier for users to take action. Last month, LinkedIn rolled out an exciting new feature for lead generation ads. ![]()
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